Brandon Sears brings a deep and proven track-record of analytics and high-value consulting skills to MMA.
His understanding of how to influence transformation and create value through predictive analytics by mapping the ‘science’ of analytics to the ‘art’ of business transformation is unique. His expertise spans a variety of practice areas, including marketing mix modeling, strategic pricing, optimization, risk management and testing.
Brandon is consistently recognized for his process-orientation and ability to produce consistently high-quality results. This has enabled him to effectively lead large and complex project engagements with global teams. He has led projects for Fortune 500 companies across a number of industry verticals including automotive, gaming, oil & gas, restaurant, retail and pharma.
Prior to joining MMA in 2011, Brandon worked in American Express’ Risk, Information Management and Banking Group. Prior to American Express, he worked at Accenture as a consultant in the Marketing Sciences practice.
Brandon holds a Master’s Degree in Business Administration from Columbia Business School and a Bachelor’s Degree in Industrial Engineering from Northwestern University.