Category Archives: Press Releases

MMA Presenting a POV on Full Customer Attribution at the Attribution Accelerator Conference in New York on November 30th

NEW YORK, Nov. 21, 2016 /PRNewswire/ — On November 30th, Nigel Foote, General Manager of EMEA at MMA will take the audience through a journey to share how MMA is enabling clients to build profitable future marketing plans from determining the revenue impact of all these factors – with our Full Customer Attribution approach. His discussion is […]

Commercial Effectiveness Analytics – The Bridge from Math to Transformation & Value Creation

New York, New York, October 18, 2016 –  The combination of “big/smart data” and commercial effectiveness analytics is providing companies unprecedented transparency into what the most effective combination of their investments should be.  Commercial effectiveness solutions focus across a company’s investment portfolio honing in on how sales, marketing, and operations’ budgets can be optimized holistically […]

Leading Analytics and Data Management Company Marketing Management Analytics (MMA) Opens Office in Central London

MMA, North America’s leading analytic and data management consultancy continues to expand its team and operations in order to support its growing, global client base New York, New York, Feb 25, 2016 – Marketing Management Analytics (MMA), a global leader in helping Fortune 500 companies leverage predictive analytics to plan, execute, forecast and optimize their […]

Marketing Management Analytics (MMA) Posts Fifth Consecutive Year of Double-Digit Growth, Closing 2015 Up 15%

In the past 5 years MMA has driven organic growth of 303% while creating billions of dollars of incremental value for its clients New York, New York, February 23, 2016 – Marketing Management Analytics, (MMA), a leader in leveraging “big data” in commercial effectiveness, marketing mix and pricing analytics since 1989, posted its fifth consecutive […]

Marketing Management Analytics (MMA) Reports 26% Growth in First Half of 2015 Posting 18 Consecutive Quarters of Record Growth

  MMA’s Commercial Effectiveness and data driven solutions in predictive analytics continue to drive measurable, material value and growth for MMA’s clients New York, New York., July 14, 2015 – Marketing Management Analytics, (MMA), a leader in commercial effectiveness and marketing mix modeling since 1989 announced its eighteenth consecutive  quarter of record growth with revenues […]