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Press Releases

November 19, 2024
Ipsos MMA announces the expanded launch of its NexGen Unified Marketing Measurement & Predictive Planning Solution
October 10, 2023
Lakshimi Sarju Joins Ipsos MMA as a Vice President Supporting Client Leadership and Solution Innovation
October 5, 2023
Ipsos MMA Releases Version 2.0 of its Market Leading Agile Attribution Platform
October 3, 2023
Roopa Choodamani Joins Ipsos MMA as Vice President, Analytic Consulting
September 27, 2023
Charlie Hinton Joins Ipsos MMA as Vice President, Analytic Consulting
August 23, 2023
Ipsos MMA Ranked a “Leader” in Unified Marketing & Commercial Measurement by Independent Research Company
September 15, 2022
Ipsos MMA and Adform Partner to Leverage First-Party Data for Unified Marketing Measurement and Optimization
April 27, 2022
Ipsos MMA and HealthVerity partner to Reinvent Omnichannel Patient and HCP Attribution in the Pharma Industry
January 31, 2022
Ipsos MMA Named a Leader in Marketing Measurement and Optimization Solutions by Independent Research and Advisory Company
March 10, 2021
Ipsos MMA Announces Curt Smith as New Executive VP Overseeing Pharma Practice
December 21, 2020
Ipsos MMA Announces a Transformational Predictive Analytics Solution to Drive Marketing Measurement in this New Era of Agile Planning
October 14, 2020
Ipsos MMA Announces Global Expansion Leadership
January 16, 2020
Ipsos MMA Named a Leader in Marketing Measurement and Optimization Solutions by Independent Research Firm
October 31, 2019
Ipsos MMA Appoints Three Women to Leadership Roles
October 22, 2019
Swarovski’s Consumer Goods Business Partners with Ipsos MMA to Deploy a Global Unified Marketing Measurement Program
October 7, 2019
Ipsos MMA Announces the Next Generation of Multi-Touch Attribution by Releasing Version 2.0 of the Activate Unified Marketing Planning Platform
August 30, 2019
Ipsos MMA Names Liz Osterhus Fleuette, Chief People Officer
April 30, 2019
Ipsos MMA Names Michael Bertie, SVP, Analytic Consulting
June 13, 2017
MMA Announces Partnership with Google to Improve ROI Measurement & Optimization of Digital Media
March 8, 2017
MMA Records Sixth Straight Year of Double-digit Growth as Revenues Increase by 17.6% in 2016 and +356% since 2011.
February 8, 2017
Measuring Marketing Campaign Performance: Do you know what you need to measure it properly?

Forrester Wave Report Q3 2023

Newsweek's List of World's Most Trustworthy Companies 2023

Big News!

Ipsos has made it to Newsweek's List of World's Most Trustworthy Companies 2023 for Business & Professional Services!

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